Many will have heard that personal data is the new form of currency. If you haven’t then personal information has a value to all businesses and as such individuals should be aware of this value so that they can make informed decisions.

I believe that if individuals understand the true value of their personal information, or businesses of the personal information they hold, then they will treat it very much like we are being advised to treat our personal energy. And if you do this, you can be pretty confident that you are adhering to the data protection requirements also - so it is a win win.

So how do you protect your energy or the personal data within your business:

• To start off, personal information should be kept like your energy - clean, high vibration which in turn feeds your business and doesn’t drain it. There is no point in keeping information that isn’t clean as it will just drain the business of it’s resources and it’s energy.

• The personal information should be kept grounded - i.e. secure.

• It should also be connected to a higher purpose - why have you collected it? You wouldn’t just go around collecting and storing any old energy or leaving it to stagnant, it is the same for the personal information.

• Only share it with whom you want to - like your energy you shouldn’t go round sharing it with any old individual or business as they may drain this valuable resource or may utilise it incorrectly which results in a negativity in your energy/data. The same is for your personal information - make sure they aren’t going to reduce it’s value, vibration or put you or your business in a negative situation.

• You should be conscious of where your energy goes - likewise also where your data goes, who has access to it, in case you ever make a decision you want it back. Businesses are borrowing personal information, they don’t own it, just like your energy, you can call it back whenever you desire.

Remember you are effectively responsible for managing your own personal energy, and the personal information you hold in your business, it is up to you to put the right boundaries in place so they can both be utilised effectively.

Need any help with undertaking a quick audit of your current processes around the management of the personal information in your business. The Genie for the Day service can review your processes and provide you with a tailored action plan/report to ensure you are keeping the personal information you hold in your business in line with the requirements, which enables you to put your energy into doing what you love.